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The packaging industry in Vietnam and development opportunities

The packaging industry in Vietnam and development opportunities

19/09/2018 3:55:07 PM | 678

Packaging industry is closely related to the export of goods, food production, consumer goods and many other industries. The industry is growing steadily as many manufacturing sectors good growth.

Nguyen Ngoc Sang - President of Vietnam Packaging Association (VIPAS) said that this is one of the strongest industries in Vietnam. Especially as domestic demand is increasing for consumer goods, foodstuffs and expanding exports of products that need to be packaged. The packaging industry grew at an average annual rate of 15-20%. Currently, Vietnam has more than 900 packaging factories, about 70% of which are concentrated in the southern provinces. The market can be divided into five main areas, including plastic packaging, carton / paper, metal packaging and others.

Ngành công nghiệp bao bì Việt Nam và cơ hội phát triển 1

At present, there are quite a number of companies that are involved in the packaging market with different types of products such as paper, plastic, metal film, PET bottles ... The market segment also has a clear division between enterprises Serving retail customers and branded packaging companies occupy most groups of large customers. For example, PET bottles with big brands such as Ngoc Nghia, Bao Van; Tan Tien Plastic, Rang Dong Plastic occupies the market share of environmentally friendly plastic packaging used in product packaging; Paper packaging for the dairy market, market share focused on Tetra Pak (Sweden), Combibloc (Germany) ... because of high technology requirements.

A specialist in packaging said foreign companies are very interested in the sophistication of packaging products, which is a factor to attract customers to bring high sales. Besides, the packaging helps preserve product quality, reduce loss, loss ... should also be the area of ​​technical requirements increasing. It can be said that packaging contributes an important part in choosing the buyer's product.

However, the expert said that the operation of the domestic packaging business is still small and backward; poor management; small capital and difficult access to loans ... In all aspects, from business conditions to competitiveness, foreign enterprises are showing superiority, overlapping; Domestic enterprises, especially small and medium enterprises, are showing a lot of pressure when they face the double pressure: to compete with foreign enterprises who are dependent on raw materials, machinery and equipment. ...

Ngành công nghiệp bao bì Việt Nam và cơ hội phát triển 2

From the state, the policy for the packaging industry is also less noticeable. Particularly, the branch has not been granted its own business code, it is still a small branch in other branches with industry code at level 4, level 5 ...

Some domestic firms accept to sell their companies or shares to foreign investors when the market is forecasted to have a lot of potential for development as they believe that when they integrate, foreign firms will put into technology. more modern, nicer designs, better governance and better relationships with other foreign corporations. Many Vietnamese businesses feel tired so they decide to sell.

However, there are still some businesses sticking, continue to invest in expanding the market. In order to compete, they have to invest in modern technology and have a good strategy.


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